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Guest Marketing & Upselling

Guest Marketing and Upselling That Runs From Your Booking Data

Most guest communication is still sent by hand, if it is sent at all, and add-ons are offered at the front desk when the guest is already tired. Propeter uses the bookings and guest profiles it already holds to offer add-ons and upgrades during booking, send pre-arrival and post-stay messages by email or SMS, and run direct-booking campaigns to past guests, on rules your team sets.

Rule-based

Upsell offers

Email & SMS

Channels

Included in USD 5 / room / month

Price

Dynamic Rate Recommendation
2-way live
Deluxe Harbor View King
Weekend Pickup • Next 14 Days
Current PMS Rate
$240
→
Recommended Rate
$285+18.8%
High Compression (+42% YoY)Compset Avg: $295Occ: 88%
Floor: $185 strict
Ancillary revenue

Offer Add-Ons and Upgrades While the Guest Is Booking

The best moment to sell breakfast, parking or a better room is while the guest is choosing their stay. Propeter’s booking engine shows rule-based add-on and upgrade offers at checkout, and those offers are priced by the same rate engine that prices your rooms, so an upgrade price reflects the rate you have approved for the higher category.

  • Rule-based offers for breakfast, transfers, early check-in, late checkout and room upgrades
  • Upgrade and add-on prices calculated by the Propeter rate engine
  • Offers combine under the same stacking rules and discount cap as the rest of your pricing
Dynamic Rate Recommendation
2-way live
Deluxe Harbor View King
Weekend Pickup • Next 14 Days
Current PMS Rate
$240
→
Recommended Rate
$285+18.8%
High Compression (+42% YoY)Compset Avg: $295Occ: 88%
Floor: $185 strict
Reviews and feedback

Invite Every Departing Guest to Leave a Review

A larger, more current set of reviews helps travellers choose your hotel and supports your rates. Propeter’s post-stay messages invite every departing guest to review your hotel on the sites you choose. Separately, any guest can send feedback directly to your team at any time; that channel is available to all guests and does not replace or filter the review invitation.

  • Post-stay review invitations sent to every departing guest, not a selected group
  • A direct feedback channel to management, open to all guests
  • Templates in your hotel’s branding and tone
Direct Booking Engine
0% Commission
Direct Guest Folio$620.00
3 Nights • Superior King Oceanfront
OTA Commission Retained+$112.00
0% Propeter feevs 18% standard OTA
Zero per-booking frictionDirect conversion +18%
How it works

How Guest Marketing Works in Propeter

Messages and offers are driven by the booking and profile data Propeter already has, so your team sets rules once rather than sending messages one by one.

  • 1. Bookings and guest profiles come from the Propeter booking engine, Guest CRM and your connected PMS
  • 2. Set rules for pre-arrival messages, pre-check-in invitations, reminders and post-stay messages
  • 3. Configure add-on and upgrade offers in the booking engine
  • 4. Build segments of past guests and send direct-booking or member offers by email or SMS
Governance & Approval
3 Pending Review
Weekend Gala Compression+$65 / room
Proposal: $260 → $325 (Oct 25–27)
Requires GM override: exceeds standard 15% daily limit
Human-in-the-loop control • Full immutable audit log
Marketing features

Guest Communication That Supports Direct Revenue

The messages and offers that matter at each stage of the stay.

Pre-Arrival Messages

Pre-check-in invitations, reminders and arrival information sent before the stay.

Add-On and Upgrade Offers

Rule-based offers at checkout, priced by the same rate engine as your rooms.

Review Invitations for Every Guest

Post-stay messages invite every departing guest to leave a review on the sites you choose.

Direct-Booking Campaigns

Send direct-booking offers to past guests, including those who first booked through an OTA.

Member and Birthday Rules

Birthday and tier-milestone messages for loyalty members.

Email and SMS

Send messages by email or SMS, with templates in your hotel’s branding.

FAQ

Frequently Asked Questions

No. Your team sets the rules — which messages go out and when before arrival — and Propeter sends them from the booking data. Automation is configured per property during implementation.

Revenue management & pricing for hotels

Use your booking data to sell more and bring guests back direct.

See add-on offers, pre-arrival messages and review invitations set up for your hotel in a demo. USD 5 per room per month, all modules included.

0% commission on direct bookings
Works with your existing PMS
Approval-first rate control